A little place on the web where I post stuff I find interesting and useful
Creativity, Inc. Ed Catmull

Creativity, Inc. Ed Catmull

Friction is additive

Every little bit of friction (no matter how small) adds up until one day you have accumulated so much friction that your product/organization/project totally sucks. 

A friction allergy is a good thing ;)

Back to the future.

Make the user feel smart really quickly #product #ux